Free air fryer from ASDA? Beware of a scam currently circulating via email warns Action Fraud

Action Fraud, the UK’s national fraud and cybercrime reporting centre, has issued an alert to the public following a spate of scam emails masquerading as offers from supermarket giant, ASDA.

In just a fortnight, Action Fraud has been inundated with 468 reports from individuals who received fake emails claiming they had won a free air fryer.

However, all is not as it seems. These emails entice recipients to follow the included links, which then redirect to malicious websites.

The ultimate aim? To illicitly obtain personal and financial data from unsuspecting victims.

Though the lure of a complimentary kitchen gadget might be tempting for many, the consequences of falling for this scam could be dire.

Not only could individuals be at risk of financial theft, but their personal information could also be at risk of being sold on the dark web or used for other fraudulent activities.

To guard against such deceptive tactics, individuals are urged to exercise caution and vigilance.

If an email or message raises suspicions, the best course of action is to directly contact the purported organisation.

It’s imperative not to use any contact details provided in the questionable message.

Instead, only use contact information sourced from the organisation’s official website.

Anyone who comes across a suspicious email is encouraged to forward it to the Suspicious Email Reporting Service (SERS) at [email protected].