Flintshire tourism generates over £400m as visitor numbers rise
Flintshire’s tourism sector generated £402.26 million in 2024, with more than four million visitors spending a total of 7.04 million days in the county.
The latest STEAM report shows visitor spending rose by 5.8 per cent compared with 2023, driven mainly by day visitors who increased by 2.8 per cent. Staying visitor numbers remained stable.
Total visitor days rose by 0.8 per cent, highlighting what the report describes as the continued strength of Flintshire’s tourism offer.
Some areas saw small declines, including a 0.8 per cent fall in staying visitor days and a 2.1 per cent drop in tourism supported full time equivalent jobs. The sector now supports 3,358 such roles.
Tourism remains a significant contributor to the county’s economy and to businesses across Flintshire.
Cabinet Member for Environment, Regeneration, Countryside and Tourism, Councillor Chris Dolphin, said: “We are delighted to see another year of growth in visitor numbers and spending across Flintshire. The increase in day visitors and the overall rise in economic impact reflect the strength of our attractions, hospitality and local businesses.
“While we recognise that staying visitor numbers have dipped slightly, we’re committed to working with our partners to encourage longer stays and build on the fantastic progress made so far. Tourism remains a cornerstone of our local economy, and we’re proud of the hard work that continues to make Flintshire such a welcoming and vibrant destination.”
Flintshire County Council continues to work with businesses, community groups and regional partners to deliver the Flintshire Destination Management Plan. The plan aims to grow the visitor economy sustainably and promote the county’s distinctive character.
The council is focusing on projects that encourage longer stays, improve accommodation choices and enhance visitor experiences.
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