A Deeside based van accessory manufacturer has extended its sponsorship of the Black Rhinos at Chester Zoo.
Rhino Products, based on Sixth Avenue at Deeside Industrial Park will remain as official ‘Corporate Champions and Conservation Enablers’ at the zoo for another 12 months.
Rhino’s sponsorship deal will continue to fund the purchase of consumables to operate the dedicated laboratory in Kenya supporting vital work unravelling the complexities of in-situ breeding (on site conservation).
The work will allow filed analyse samples and support more successful ex-situ breeding (conservation of the wildlife outside their natural habitats).
The project will complement the anti-poaching work which takes place there; ultimately working towards the re-population of the Eastern Black Rhino of which there are less than 500 left in the wild.
Managing Director, Steve Egerton said; “The fate of the Black Rhino in the wild is of great concern so the fact that Rhino Products have already made a difference to this effort is inspiring.
I am really looking forward to updates from the laboratory in the coming year.
I am happy to say that Rhino staff will again benefit from the sponsorship in terms of discounted gate entry prices and extended memberships.
I hope that Rhino Staff will take up these great offers and enjoy many visits to the zoo.”
Poaching remains a key threat for rhinos in Africa, and as conservationists battle to end rhino losses, maximising population growth remains essential in order to provide long-term resilience to the wild populations.
[Photo credit: Chester Zoo]